﻿{"id":4342,"date":"2022-09-28T07:25:56","date_gmt":"2022-09-28T07:25:56","guid":{"rendered":"https:\/\/www.cepi-eurokraft.org\/?p=4342"},"modified":"2022-09-28T07:27:35","modified_gmt":"2022-09-28T07:27:35","slug":"new-video-why-paper-bags-are-strong-brand-ambassadors","status":"publish","type":"post","link":"https:\/\/www.cepi-eurokraft.org\/?p=4342","title":{"rendered":"New video: Why paper bags are strong brand ambassadors"},"content":{"rendered":"[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/www.cepi-eurokraft.org\/wp-content\/uploads\/2022\/09\/2022-cover-video-strong-ambassadors-for-thepaperbag.jpg&#8221; alt=&#8221;Why paper bags are strong brand ambassadors&#8221; title_text=&#8221;Video &#8211; Why paper bags are strong brand ambassadors&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;zoom&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243; url=&#8221;https:\/\/www.youtube.com\/watch?v=mBDbVB5AjYc&#8221; url_new_window=&#8221;on&#8221; border_width_all=&#8221;1px&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\">View the latest video\u00a0<a href=\"https:\/\/youtu.be\/mBDbVB5AjYc\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #26961c;\"><strong>Why paper bags are strong brand ambassadors<\/strong><\/span><\/a>\u00a0released for the 5th European Paper Bag Day, October 18, 2022.<\/p>\n<h4><strong>Paper bags are great shopping companions<\/strong><\/h4>\n<p style=\"text-align: justify;\">The theme for this year European Paper Bag Day is &#8220;Paper bags are great shopping companions&#8221;, and it focusses on the unique strength of paper bags that allows them to carry a wide variety of items and withstand the rigors of transportation. The key to performance lies in the material and the construction of the bag. Paper bags can be produced from virgin kraft paper which is especially developed for demanding packaging. Due to its long natural fibres, it has a high level of mechanical strength. The choice of glue and the proficient construction of the handles add even more to a bag\u2019s strength. The durability of a paper bag can be measured in accordance with the European test standard EN13590:2003, a quality certification system which ensures that bags can hold a certain weight and volume. Thanks to their strength, paper bags can be reused several times and accompany many different shopping trips before they are recycled.<\/p>\n<h4><strong>More information on the European Paper Bag Day<\/strong><\/h4>\n<p style=\"text-align: justify;\">The European Paper Bag Day takes place on 18 October every year. It was launched by \u201cThe Paper Bag\u201d platform in 2018. The annual action day aims to raise awareness among consumers about paper carrier bags as sustainable and efficient packaging that contributes to fighting climate change and environmental pollution.<\/p>\n<p style=\"text-align: justify;\">In a world facing changing requirements due to globalization, climate change and the scarcity of raw materials, consumers are increasingly adopting sustainable lifestyle choices. Using paper bags is an expression of this modern, responsible lifestyle \u2013 it helps to fight climate change and reduce plastic waste in the environment. Taking responsibility for the environment can be that simple \u2013 and it is an important cornerstone of preserving our planet for future generations.<\/p>\n<p style=\"text-align: justify;\">By celebrating the European Paper Bag Day, \u201cThe Paper Bag\u201d wants to encourage more people to act responsibly and use, reuse and recycle paper bags. With the ongoing activities, the association wants to open a dialogue with consumers and give them revealing insights about paper packaging. By combining their personal packaging choices with a good choice for the environment, consumers are taking action for a better climate and reducing plastic waste in nature.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: large;\"><strong>How to participate<br \/><\/strong><\/span>All communication activities taking place around the action day are communicated on the social media channels of the \u201cThe Paper Bag\u201d under the hashtag<span>\u00a0<\/span><strong>#EuropeanPaperBagDay<\/strong>: on the<span>\u00a0<\/span><span style=\"color: #22b544;\"><span style=\"color: #1a8937;\"><strong><a href=\"https:\/\/www.facebook.com\/PerformancePoweredByNature\/\" title=\"Performance Powered By Nature - Facebook Fanpage\" target=\"_blank\" class=\"external-link-new-window\" rel=\"noopener noreferrer\" style=\"color: #1a8937;\">Facebook fan page \u201cPerformance powered by nature\u201d<\/a><\/strong><\/span>\u00a0<\/span>and the LinkedIn profiles of<span>\u00a0<\/span><span style=\"color: #167529;\"><strong><a href=\"https:\/\/www.linkedin.com\/company\/eurosac\/\" title=\"Eurosac LinkedIn Page\" target=\"_blank\" class=\"external-link-new-window\" rel=\"noopener noreferrer\" style=\"color: #167529;\">EUROSAC<\/a><\/strong><\/span><span>\u00a0<\/span>and<span><strong><span style=\"color: #189130;\"><a href=\"https:\/\/www.linkedin.com\/company\/cepi-eurokraft\" style=\"color: #189130;\"> CEPI Eurokraft<\/a><\/span><\/strong>.<\/span>\u00a0Consumers are invited to participate in the discussions, using the hashtag. You can also use<span>\u00a0<\/span><span style=\"color: #1b995e;\"><strong><a href=\"https:\/\/www.thepaperbag.org\/media\/images\" style=\"color: #1b995e;\">our logo<\/a><\/strong><\/span><span>\u00a0<\/span>to highlight your activities.<\/p>\n<p>Be a part of the European Paper Bag Day and share your ideas with us!<\/p>\n<p>Read more about The Paper Bag <span style=\"color: #1ca535;\"><strong><a href=\"https:\/\/www.thepaperbag.org\/\" style=\"color: #1ca535;\">here<\/a><\/strong><\/span>.<\/p>\n<p style=\"text-align: justify;\">\n[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.cepi-eurokraft.org\/wp-content\/uploads\/2019\/10\/logo.png&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; alt=&#8221;The Paper Bag&#8221; title_text=&#8221;The Paper Bag&#8221; url_new_window=&#8221;on&#8221; url=&#8221;https:\/\/www.thepaperbag.org\/&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243; align=&#8221;center&#8221; module_alignment=&#8221;center&#8221; show_bottom_space=&#8221;off&#8221; animation_style=&#8221;slide&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>View the latest video\u00a0Why paper bags are strong brand ambassadors\u00a0released for the 5th European Paper Bag Day, October 18, 2022. Paper bags are great shopping companions The theme for this year European Paper Bag Day is &#8220;Paper bags are great shopping companions&#8221;, and it focusses on the unique strength of paper bags that allows them [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-4342","post","type-post","status-publish","format-standard","hentry","category-news-from-the-organization"],"_links":{"self":[{"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/posts\/4342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4342"}],"version-history":[{"count":5,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/posts\/4342\/revisions"}],"predecessor-version":[{"id":4350,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=\/wp\/v2\/posts\/4342\/revisions\/4350"}],"wp:attachment":[{"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cepi-eurokraft.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}